These days a good mobile app is inevitable for any decent sized business. There are some must-haves an app needs to have. Knowledge on these would equip one sufficiently to build a smart app that would promote the business the right way.
Mobile apps are well known among today’s generation as they are the most commonly used tools on smartphones. These mobile apps are simple applications which are designed to offer convenience to the used in certain particular aspects. Be it easy downloads, quick updates, or easy sharing, they can be built to address any specific task. Basically, a mobile app should have certain must have features.
Give GPS directions to your business from anywhere in the globe, turn by turn. This is nothing but a good store locator. Create a buzz for your app with sharing capabilities to well-known social platforms like twitter, email and Facebook. This ensures your app gets a good visibility. Give up to date information on all relevant things on your business through an information tab. Also, keep them posted on business specials and events. Customers should be able to get in touch with you through multiple ways. E-mail, GPS directions, direct calling could be some of the ways they could get in touch with you.
The app should be customized to the needs of your business. Hence, it is very important to concentrate on different versions which allow users to download the app upon different mobile platforms. For instance, it should be available in both iPhone and Android versions. There should be regular improvements and updates to your app. You can build brand loyalty by offering customers coupons that are offered for checking on your business. These coupons could be unlocked based on set criteria.
The app should have a good product search capability. A good shopping cart is a must have. Give option of ratings and reviews on your app. Give a good mix of product research or information and background information on the product. Also include an opt-in box. An appealing user interface is one of the first pre-requisites for your app. The app should entice a customer to click on it.
Just have the right mix of these must-haves and be careful not to overload your app with too many features. This could just backfire. The best trick to decide which are the features, you need to really include is to revisit your primary objectives in having the app in the first place.